
Live Shopping Strategy, Training, and Activation for Brands and Creators Ready to Convert — Not Just Go Live.

$250M+ in live product sales.
25+ years in broadcast television.
Nearly a decade as a TV Home Shopping Host.
Dawn brings the discipline of television retail to modern Live Shopping — helping brands build repeatable, revenue-driving livestream strategies.

Live Shopping — also known as Live Commerce, Livestream Shopping, Video Commerce, or Social Shopping — is a sales strategy that combines live video with real-time purchasing.
Instead of sending traffic to static product pages and hoping they convert, brands use live video to demonstrate products, answer questions, build trust, and guide customers toward confident buying decisions — all while viewers can shop instantly.
Live Shopping integrates directly with eCommerce platforms like Shopify, allowing customers to purchase without leaving the experience.
For brands, it increases engagement and conversion rates.
For creators, it transforms content into commission-generating sales.
At Live Selling School, we teach businesses and on-camera talent how to build Live Shopping into a repeatable sales channel — not a one-off social post.
Gary Vaynerchuck
"Bring your Brand to Live"
A strategic consulting and done-with-you activation to help BRANDS launch and scale livestream shopping as part of their marketing and eCommerce strategy.
✔ Platform selection
✔ Offer structure
✔ Show flow
✔ Host training
✔ Conversion optimization
Learn the HSH Method of Live Selling
Self-directed training for influencers, brand ambassadors, and on-camera talent who want to monetize live video and increase conversion.
✔ Show structure
✔ On-camera sales psychology
✔ Live demo strategy
✔ Permission-to-buy scripting
✔ Working with Brands
Certificate
Launch your Brand's Live Shopping PLAN
This small-group working cohort is for established BRANDS ready to design, build, and launch a profitable Live Shopping plan -
This is not a webinar, this is implementation.
Spots are intentionally limited to ensure strategic depth and personal feedback. (Replay available)
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