Turn LIVE Video into Real Sales
Learn exactly how to
command the camera, engage fast, understand selling psychology,
and convert in real time.
Why Brands and Creators Trust Dawn Chubai
$250M+ in live product sales.
25+ years in broadcast television.
Nearly a decade as a TV Home Shopping Host.
Dawn brings the discipline of television retail to modern Live Shopping — helping brands build repeatable, revenue-driving livestream strategies.
What Is Live Shopping?
Live Shopping — also known as Live Commerce, Livestream Shopping, Video Commerce, or Social Shopping — is a sales strategy that combines live video with real-time purchasing.
Instead of sending traffic to static product pages and hoping they convert, brands use live video to demonstrate products, answer questions, build trust, and guide customers toward confident buying decisions — all while viewers can shop instantly.
Live Shopping integrates directly with eCommerce platforms like Shopify, allowing customers to purchase without leaving the experience.
For brands, it increases engagement and conversion rates.
For creators, it transforms content into commission-generating sales.
At Live Selling School, we teach businesses and on-camera talent how to build Live Shopping into a repeatable sales channel — not a one-off social post.
Live Shopping Starter Kit for Ecommerce Brands
If your store feels like it’s getting traffic but not enough sales… you’re not alone.
Download the FREE Live Shopping Starter Kit and discover:
• What Live Shopping actually is (and why brands are leveraging it)
• The simple tools you need to get started
• How to turn viewers into customers in real time
• Ways to increase engagement, urgency, and conversion
• Common mistakes brands make before their first LIVE
Perfect for Shopify brands, ecommerce businesses, and founders ready to explore a smarter way to sell online.